ABA Fashion Show
Tuesday, October 28, 2008

Blog Editor Nancy Kim with the lovely ABA President


Survey Time
Sunday, October 26, 2008
It would be awesome if you guys could complete this survey we need it for market research. Hope everyone had a good weekend! Now back to reality...
The Scarf and Necklace Combo
Saturday, October 25, 2008

Alright so for this post, I had the perfect outfit in mind. I vividly remember jotting down notes in my Moleskine during the 2008 fall collections and recalled two designers that combined two fashion basics to pack a dual punch! I searched for thirty precious minutes of my time on runway sites and could not find the inspiration but here is the trend regardless.
I’m talking about the silk scarf and chunky necklace!
So don’t doubt me just yet! We’ve all had encounters with beautiful ethnic scarves (DO NOT even bring up mufflers with me; I believe they’re created by the most pathetic Los Angeles designers) and we’ve all collected some colored chunky jewelry along the years. Now, as long as the color palette matches try putting them together!
So I found this two-toned scarf at Charlotte Russe ($12.99, www.charlotterusse.com) that would go with either purple or grey jewelry. I suggest layering neutral necklaces as well as specific shades, like these I found at Urban Outfitters ($16.99, $19.99, and $19.99 respectively, www.urbanoutfitters.com), who’s having a major online sale BTW.
For this look, it’s about getting the mixture just perfect. Though tedious, sit in front of your mirror and try on unexpected combos. It’s my personal favorite ‘cause you don’t even need to go out and buy separates. I’ve spread the secret amongst you, now divide and conquer!
Trend Journalist
John Kim
Halloween Thrifting
Wednesday, October 22, 2008
Happy hunting!


Twelfth Annual Charity Fashion Show: “La Dolce Vita”
Tuesday, October 21, 2008
WHAT TIME: 7 PM, Doors open at 6:30 PM
WHERE: Julia Morgan Center for the Arts
2640 College Ave Berkeley, CA 94704
TICKETS $10
The ABA Fashion Show is a creative combination of a fashion show, accompanied by Berkeley student performances and a raffle fundraiser. Now in its twelfth year, the charity fashion show continues to be a way for ABA to strengthen its presence in both the Cal and Berkeley community. The theme “La Dolce Vita” captures the enjoyable spirit of life, laughter, and wonder, and conveys the passion and serenity of living a sweet life.
All proceeds will be donated to the “charity: water.”This is a nonprofit organization dedicated to building freshwater wells in developing nations to provide entire communities with fresh water for years. $20 dollars can give a person clean, safe drinking water for 20 years.
Come experience La Dolce Vita by supporting ABA and “charity:water”, while looking at the season’s latest fashions!
Bare Magazine will be there tomorrow night to cover the event!
A Preview: Sports/Fashion Shoot
Monday, October 20, 2008

Becca stylin' her hair

One of our production leads, Kelsey, feeling a little camera shy.
Our photographer, James, Kelsey and Becca, on our way to the shoot.Becca's jacket and shorts courtesy of Mars Vintage.
The Original Fashionista
Sunday, October 19, 2008

The Flower Headband
Saturday, October 18, 2008
Has anyone heard the classic John Philip’s classic where he tells people “if you’re going to San Francisco, make sure you wear some flowers in your hair”? What we do, as residents around the Bay Area, is to do exactly that.
A dainty flower headband will bring light onto any outfit this fall.
Of course Anna Sui, whom we consider the queen of bohemian chic, bloomed her fall line with heads of flowers. You might gawk at this overpriced accessory, but we found an alternative at CrewCuts (the children’s section at JCrew) and aren’t afraid to admit it ($16.50, www.jcrew.com)!
Now, we think Louis Vuitton is quite possibly timeless. Marc Jacobs did a French-esque collection for last year’s fall line and we’re still in love with the amazing headbands. To get this amazing look, we think it’s a good call for a DIY project. Just buy these reusable stretch headbands from Target ($7.99 for 2, www.target.com) and hot glue various plastic florals (which look amazingly real, by the way) at Michaels (prices vary, www.michaels.com).
Boring flyaway hair can be tamed and beautified by adding flowers-real or natural- in your hair!
Lulu Chang, THE Cal Alumni
Friday, October 17, 2008

1. How did you start Chictopia, what are your goals for the site and where
do you hope to take it?
Helen Zhu, Corinne Chan, and Richard Ho started Chictopia because they wanted to revolutionize and democratize fashion. Helen actually conceived the idea after reading a Time magazine article, naming "You" as person of the year. Basically, it talked about how the internet empowered talented individuals to make a name for themselves. Just like how Youtube made video a democracy, and how Myspace made music a democracy, Chictopia wanted to be the destination site where real, talented, stylish individuals of all shapes and sizes can get discovered. We would love to become the destination site for those interested in fashion. For so long, the industry has been so closed off to outsiders. To be able to create a site with the power to influence.
2. What was your style like back in college, were you as stylish here at
Cal as you are now?
Haha. My style back in college could easily be called "metalhead's girlfriend". I used to dress really inappropriate to class. I remember taking an East Asian Politics class where I showed up wearing a tartan mini dress. I don't think my professor ever took me seriously again. I would show up to American Poetry with all sorts of bracelet tags from the night before, smudged eyeliner, and my friend would say to me... "had a fun night?" I've always worn tons of jewelry, but I never wore heels because I walked so much. And I lived in Hane's white v-neck tees by the bulk.
3. What was it like working in New York's fashion scene?
When you're a young girl fresh out of college, they really treat you quite... rough. Sometimes it seemed like everyone was a chicken with their head cut off. The fashion, the spectacle, is nothing short of AMAZING. But too much could drive you mad.
Oh, and you run into the Olsens... a lot.
4. Any advice as far as majors go?
For fashion, they were actually quite enthusiastic about the fact that I was an English/ Political Science major. My only assumption is that most people who work in public relations/ branding are illiterate and don't watch the news. Have an idea of the direction you want to go in, and start interning at the most relevant places you can. Network! And learn how to do that air kiss!
5. What do you miss about going to Cal (if anything)?
I miss Naan 'n' Curry. I also miss going to the map library (I think most people don't know Cal has one). That was kind of fun.
6. What would you say about the fashion scene in Berkeley? (we've gotten alot of skepticism as far there even being a fashion scene in Berkeley)
Well, I think the problem with Berkeley is that any girl with an interest in fashion is automatically lumped together. So there is no standard. When I was in school, you kind of had to make up your own scene as you went along. Most of friends and I shared different mutual interests, like music... or drinking.
7. Where do you see yourself in 10 years?
In 10 years, I hope to being running some kind of Diddy-like empire.
8. Any advice for Cal students interested in a career in fashion?
You never know what is going to work for you until you try it. If you're interested in fashion, don't be afraid to just dive right in. You'll learn a lot of yourself, what your limits are, and what you really want out of the industry.
Check out what she's up to now at http://luluandyourmom.blogspot.com/
Another Project Runway Reaction
Well lets get to the bottom line.
Kenley's debut was all over the place. Maybe it was just the company I was with, but everyone seemed to agree that her collection lacked focus and cohesive tact. The only outfit we were somewhat amused was with the cream dress with cascading floral designs (though I have to admit that I was impressed with the art she put into each outfit). Every piece belonged in different and distinct outdated shows and she definitely does not have the aesthetics of a (modern) woman. Can I hear an amen?

Now Korto was the one we all put our faith into. She seemed the most dedicated to the art and had the most consistency throughout the show. The Asian buns didn't seem to go too well with the African inspired theme, but her collection was a step-up (well, maybe a flight of stairs) from Kenley's. And yes, I agree with Michael that the simplicity yet impeccable twist she put into the final look was amazing. Perfectly paired with barely visible heels that reveal the sultry of the dress.. Definitely runner-up worthy.

Last but not least, Leanne did amazingly. The soft color pallet, with the cream, white, and Tiffany's turquoise, showed so many different ways of wearing the single idea of the wave. Each and every look was structured like an architect (taken from my friend, who is an architect major) but draped for a modern woman. It's hard for me to choose a stand-out look for this collection, since it was so eclectic in a good way, but the wedding gown just blew me away. I can die happy!
All-in-all, this season was a one that set standards a bit higher. However, we were wondering what would've happened if undeserving Kenley was replaced with some of our earlier favorites. Terri was sure to bring on a "fierce" show or (my personal bias as Marc Jacob's apprentice) Wesley's interpretation of the wedding dress. Can't wait for season 6!
Easy Win For Leanne Marshall

If you're an avid follower of Project Runway, then you were most likely parked in front of your TV tonight for the season finale. There was a lot of buzz around the finale since the finalists were three women with strikingly different tastes, but as the episode progressed, that was where the intrigue ended. We weren't blown away by any of the collections, but the clear and ultimate winner was Leanne. Even though Leanne's collection was monochromatic and repetitive, she did take a risk and used creative forms, which is more than can be said about Kenley's collection which was accused of borrowing ideas from major designers. Korto's collection was imaginative, but didn't have the polished look Kenley's did. Overall, underwhelming but it won't stop us from tuning in to watch next season.
MURS stops in Berkeley to mix up music… and fashion
Tuesday, October 14, 2008
Art also rules the fashion senses of MURS fans; the crowd came in all their hip hop, hipster, second hand, mis-matched, color-coordinated glory. They were clad in fitted caps, MURS and Obama t-shirts, loosely draped scarves, and Vans. It’s a mix of styles reflecting the mix in music MURS brings – he has techno sounds over hip hop beats and his fans are of all shapes, colors, and sizes.
Here are some photos I snapped at the event. I think you can really get a sense of how diverse the fans and fashions are.

Trendy Leggings
Wednesday, October 8, 2008

We all know that sooner or later, leggings will fade into the abyss of recycled fashion. But before it becomes the new taboo equivalent of shoulder pads, we want to burn it out!
For fall, designers just could not bear not showing some leg in the cold, so they compromised it with tastefully textured tights (try saying that ten times).
Karl Lagerfeld was praised once again for the Chanel fall collection in Paris. But what stood out to me, above the impeccable tweed, were the slashes of prints on the tights. But don’t worry if you budget is not on par with Chanel’s; settle for ones by Forever 21 ($6.80, www.forever21.com). These can be great season transitional pieces or that unexpected peek-a-boo in a conservative outfit.
Now for the real trendsetter in you, Rag & Bone and Members Only did surprisingly outgoing but chic rubber leggings. While the ones from Members Only run at a modest $88 (www.urbanoutfitters.com), we found one at American Apparel for half the price ($44.00, www.americanapparel.net). These may be a little tricky to wear so minimize the color and cut of your outfit and stay with the rock-and-roll theme.
Ten years from now, we’ll be wondering why tights were ever trendy. Let’s just embrace the moment and go crazy with these modern leggings before they end up in the photo albums.
What is now... tonight's fashion jeopardy night
The meeting is in 03 Evans, at 8pm, tonight (Wednesday, Oct. 8).
And now for some solutions:
1. Louis Vuitton (but his brand didn't gain popularity until after his death)
2. Naomi Campbell (the shirt said "Naomi Hit Me And I Loved It.")
3. Emilio Pucci (this one stumped everyone last year!)
4. Nike
5. Nimes (the fabric was known as "serge di Nimes" and later just "di Nimes" until it morphed into the English word we know today)
What is... tomorrow's fashion jeopardy night!
See if you can get these five questions from last year right.
1. It is one of the oldest designer brands, which began when its founder opened a luggage store in Paris in 1854. Name the brand.
2. Which phone-throwing supermodel turned her domestic violence into a catchy t-shirt slogan in 2007? (Bonus points!: If can you name what the t-shirt said?)
3. Which designer held a spot on Italy's Olympic Ski team?
4. Which famous athletic shoe brand, started by Stanford University graduates, was originally called Blue Ribbon Sports?
5. The origin of the word "denim" is related to which southern French city?
Good luck! Check back here tomorrow for the answers.
The Plaid Coat
Friday, October 3, 2008
The Plaid Coat
While Mother Nature has graced us with an extra month of warmth, it’s apparent that the chilly weather is well on it way to the Bay Area. It seems that now would the perfect time to introduce the fall coat. The ever so reliable coat has allowed us to wear dresses during September and flawlessly shift into the freezing winter months with jeans.
Many designers have come up with their own interpretation of the classic coat, this time in a plaid print.
Marc Jacobs had dozens of plaid options at his baby line,Marc by Marc Jacobs. [Okay this one isn’t exactly plaid, but sue us.] Wear it with a matching hoodie and it suddenly becomes an outfit fit for the streets. Or try this one from Urban Outfitters($88, www.urbanoutfitters.com) with a built in hood, to avoid the hassle of layering.
This season, Ralph Lauren returned to his signature smart plaids that go so well with his modern American aesthetic. Sure it’s warm, but the unstructured cut of this coat especially gives it a lightweight feel. Try one without a cinched waist, like this one from Forever 21 ($29.90, www.forever21.com), to bring out a similar effect.
The houndstooth prints were are so overplayed and now the fashion gods have brought back plaid. Designers have shown that by playing with proportions and color (by gosh, just look at that color!), the old coat has revitalized itself for the new season.






